The effect of telepresence, social presence and involvement on consumer brand engagement: An empirical study of non-profit organizations
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference112 articles.
1. Social media in marketing: a review and analysis of the existing literature;Alalwan;Telemat. Inform.,2017
2. Factors influencing adoption of mobile banking by Jordanian bank customers: extending UTAUT2 with trust;Alalwan;Int. J. Inform. Manag.,2017
3. The Social Influence of Brand community: evidence from European Car Clubs;Algesheimer;J. Market.,2005
4. Using 3D product visualisation for an electrical online retailer;Algharabat;J. Cust. Behav.,2010
5. 3D Product authenticity model for online retail: an invariance analysis;Algharabat;Int. J. Bus. Sci. Appl. Manag.,2010
Cited by 161 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Exploring social media affordances in tourist destination image formation: A study on China’s rural tourism destination;Tourism Management;2024-04
2. The value of a shared experience: Relationships between co-experience and identification with other audiences and audience engagement behaviors on social media;Computers in Human Behavior;2024-03
3. Towards a comprehensive framework of social presence for online, hybrid, and blended learning;Frontiers in Education;2024-01-11
4. How social media promotes impulsive buying: examining the role of customer inspiration;Industrial Management & Data Systems;2024-01-09
5. Interpreting the impact of augmented reality on heritage tourism: two empirical studies from World Heritage sites;Current Issues in Tourism;2024-01-04
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3