1. Managing after the revolutionaries have won;Austin;Harvard Business Review,1986
2. Country-of-origin effects on product evaluations;Bilkey;Journal of International Business Studies,1982
3. Translation and content analysis of oral and written materials;Brislin,1980
4. Coefficient alpha and the internal structure of tests;Cronbach;Psychometrika,1951
5. Exporting America: Why corporate greed is shipping American jobs overseas;Dobbs,2004