How to compete effectively against low-cost competitors-Reference-Cited by-同舟云学术

How to compete effectively against low-cost competitors

Published:2015-01 Issue:1 Volume:58 Page:87-97
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Berman Barry

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference36 articles.

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4. Applying yield management pricing to your service business;Berman;Business Horizons,2005

5. Competing in tough times;Berman,2011

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