Applying yield management pricing to your service business-Reference-Cited by-同舟云学术

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Applying yield management pricing to your service business

Published:2005-03 Issue:2 Volume:48 Page:169-179
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Berman Barry

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference26 articles.

1. Click on Internet for best rent-a-car bargains;Barnett;Fairfield County Business Journal,2001

2. Cleaning up on yields;Belobaba;Airline Business,1997

3. Extended-stay segment struggles to achieve ideal yield management;Blank;Hotel and Motel Management,2002

4. Northwest rolls out less costly first-class fares;Carey;Wall Street Journal,2001

5. Decreasing price sensitivity involving physical product inventory: A yield management application;Coulter;Journal of Product and Brand Management,2001

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