Razor-and-Blades pricing revisited

Author:

Dhebar Anirudh

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference5 articles.

1. Speeding high-tech producer, meet the balking consumer;Dhebar;Sloan Management Review,1996

2. Ten types of innovation: The discipline of building breakthroughs;Keeley,2013

3. Picker, R. (2010, September 23). Gillette's strange history with the razor and blade strategy. Harvard Business Review. Retrieved from https://hbr.org/2010/09/gillettes-strange-history-with

4. Rothman, W. (2015, August 4). Review: Epson kills the printer ink cartridge. The Wall Street Journal. Retrieved from http://www.wsj.com/articles/review-epson-kills-the-printer-ink-cartridge-1438683871

5. Ziobro, P. (2014, April 29). Gillette subscription service takes aim at Dollar Shave Club. The Wall Street Journal. Retrieved from http://blogs.wsj.com/corporate-intelligence/2014/04/29/gillette-subscription-service-takes-aim-at-dollar-shave-club/

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