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Buying behavior in Ireland's public sector

  • Published:1977-01 Issue:4 Volume:6 Page:251-258
  • ISSN:0019-8501
  • Container-title:Industrial Marketing Management
  • language:en
  • Short-container-title:Industrial Marketing Management

Author:

Bradley M.F.

Publisher

Elsevier BV

Subject

Marketing

Reference9 articles.

1. Customer Service in Industrial Marketing: A Comparative Study;Banting;European J. Market,1976

2. Some Aspects of Industrial Marketing in the Republic of Ireland;Benson,1976

3. How British Industry Buys;Buckner,1967

4. The Role of Customer Service in Industrial Marketing;Cunningham;European J. Market,1974

5. Exploring Environmental Influences in Organisational Buying;Gronhaug;J. Market. Res.,1976

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4. Characteristics of the Principal Influencer in Organizational Buying Committees;Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference;2015

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