1. Think Like the Customer: The Global Business Logic;Kanter;Harvard Business Review,1992
2. The Silent Revolution;Sirkin;Industry Week,1991
3. What Customers Really Want;Sellers;Fortune,1990
4. Buyer-Supplier Relationships Today;Han;Industrial Marketing Management,1993
5. GM's Suppliers' Hope for Better Times Rests on Speech by Lopez's Successor;Suris;Wall Street Journal,1993