Control vs. resources in channel design: Distribution differences in one industry-Reference-Cited by-同舟云学术

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Control vs. resources in channel design: Distribution differences in one industry

Published:1988-08 Issue:3 Volume:17 Page:215-227
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Cespedes Frank V.

Publisher

Elsevier BV

Subject

Marketing

Reference22 articles.

1. Organizations and Environments;Aldrich,1979

2. Toward a Concept of Domesticated Markets;Arndt;Journal of Marketing,1979

3. Future Trends in Wholesale Distribution;Arthur Anderson, Inc,1983

4. Berg, Norman, Lincoln Electric Company, Harvard Business School Case #376-028.

5. Case Research in Marketing: Opportunities, Problems, and a Process;Bonoma;Journal of Marketing Research,1985

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