Author:
Elberse Anita,Anand Bharat
Subject
Management, Monitoring, Policy and Law,Economics and Econometrics
Reference56 articles.
1. Modeling movie life cycles and market share;Ainslie;Marketing Science,2005
2. Anand, Bharat., Shachar, Ron., 2004. Advertising: The Matchmaker. Working Paper.
3. The moderator–mediator variable distinction in social psychological research: Conceptual, strtegic, and statistical considerations;Baron;Journal of Personality and Social Psychology,1986
4. An empirical investigation of signaling in the motion picture industry;Basuroy;Journal of Marketing Research,2006
5. Regression Diagnostics;Belsley,1980
Cited by
107 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献