Zero-alcohol beverages and brand extensions: A vehicle for promoting parent alcohol brands?

Author:

Bartram AshleaORCID,Harrison Nathan J.ORCID,Norris Christina A.ORCID,Christopher JoanneORCID,Bowden Jacqueline A.

Funder

Australian Government Department of Health and Aged Care

Flinders Foundation

Publisher

Elsevier BV

Reference38 articles.

1. Zero-alcohol beverages: harm-minimisation tool or gateway drink?;Miller;Drug Alcohol Rev,2022

2. Defining no and low (NoLo) alcohol products;Okaru;Nutrients,2022

3. Falling through the cracks: how do policies for alcohol marketing apply to zero alcohol products in Australia?;Bury;Drug Alcohol Rev,2024

4. Standard 2.6.2 Non-alcoholic beverages and brewed soft drinks,2016

5. No- and low-alcohol products gain share within total beverage alcohol,2021

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