Effective Techniques for Marketing Electronic Resources
Author:
Publisher
Elsevier BV
Subject
Library and Information Sciences,Education
Reference35 articles.
1. Electronic information technologies and resources: Use by university faculty and faculty preferences for related library services;Adams;College & Research Libraries,1995
2. Promoting and marketing e-resources;Alford;The Serials Librarian: From the Printed Page to the Digital Age,2009
3. Marketing of databases produced in the United Kingdom;Bibby;Journal of Information Science,1986
4. What do they tell their students? Business faculty acceptance of the web and library databases for student research;Dewald;Journal of Academic Librarianship,2005
5. Strategic marketing of electronic resources;Dillon;The Acquisitions Librarian,2003
Cited by 5 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Academic Libraries and Use of Mobile Devices: Case Study of Slovenia;The Journal of Academic Librarianship;2022-05
2. Tips from the Trenches;Journal of Electronic Resources Librarianship;2020-09-01
3. Distribution of Marketing Research Material to Universities: The Case of Archive of Market and Social Research (AMSR);Journal of Business-to-Business Marketing;2020-04-02
4. Informacijsko vedenje študentov pri uporabi mobilnih naprav – pregled raziskav;Knjižnica: revija za področje bibliotekarstva in informacijske znanosti;2020-01-12
5. Developing a Strategic Marketing Plan for Academic Library E-resources to Optimize Return on Investment;Community & Junior College Libraries;2017-10-02
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3