An experimental study of sponsored-search auctions
Author:
Funder
NSF
National Research Foundation of Korea
Housing and Commercial Bank Economic Research Fund
Publisher
Elsevier BV
Subject
Economics and Econometrics,Finance
Reference24 articles.
1. Asymmetric information about rivals' types in standard auctions: an experiment;Andreoni;Games Econ. Behav.,2007
2. A Structural Model of Sponsored Search Advertising Auctions;Athey,2010
3. Equilibrium bids in sponsored search auctions: theory and evidence;Börgers;Am. Econ. J. Microecon.,2013
4. Convergence of position auctions under myopic best-response dynamics;Cary;ACM Trans. Econ. Comput.,2014
5. Understanding overbidding in second price auctions: an experimental study;Cooper;Econ. J.,2008
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1. Position Auctions with Risk-Averse Bidders;2024
2. Bid Coordination in Sponsored Search Auctions: Detection Methodology and Empirical Analysis*;The Journal of Industrial Economics;2023-06
3. Nonparametric Identification and Estimation of the Generalized Second-Price Auction;2023
4. Analyzing Frictions in Generalized Second-Price Auction Markets;Information Systems Research;2022-12-14
5. Analysis of online position auctions for search engine marketing;Journal of Marketing Analytics;2022-05-28
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