Bridging the gap between social media and behavioral brand loyalty-Reference-Cited by-同舟云学术

Bridging the gap between social media and behavioral brand loyalty

Published:2018-03 Issue: Volume:28 Page:208-218
ISSN:1567-4223
Container-title:Electronic Commerce Research and Applications
language:en
Short-container-title:Electronic Commerce Research and Applications

Author:

Yoshida Masayuki^ORCID,Gordon Brian S.,Nakazawa Makoto,Shibuya Shigeki,Fujiwara Naoyuki

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Marketing,Computer Networks and Communications,Computer Science Applications

Reference66 articles.

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