Including spatial interdependence in customer acquisition models: A cross-category comparison

Author:

Baecke Philippe,Van den Poel Dirk

Publisher

Elsevier BV

Subject

Artificial Intelligence,Computer Science Applications,General Engineering

Reference42 articles.

1. Spatial econometrics: Methods and models;Anselin,1988

2. Under the hood issues in the specification and interpretation of spatial regression models;Anselin;Agricultural Economics,2002

3. Role of product-related conversations in the diffusion of a new product;Arndt;Journal of Marketing Research,1967

4. An autologistic model for the spatial distribution of wildlife;Augustin;Journal of Applied Ecology,1996

5. Improving purchasing behavior predictions by data augmentation with situational variables;Baecke;International Journal of Information Technology & Decision Making,2010

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