City profile: Tackling prolonged negative images in Esbjerg, Denmark

Author:

Dragin-Jensen Christian,Lenholdt Mathias

Publisher

Elsevier BV

Subject

Tourism, Leisure and Hospitality Management,Urban Studies,Sociology and Political Science,Development

Reference104 articles.

1. Esbjerg: Havn og By;Alkærsig,1914

2. Place branding: Is it marketing, or isn’t it?;Anholt;Place Branding and Public Diplomacy,2008

3. Towards effective place brand management: Branding European cities and regions;Ashworth,2010

4. Svendborg Avis. (1929, May 23). Privat for Esbjerg. pp. 2–3.

5. Spinning liabilities into assets in place marketing: Toward a new typology;Avraham;Place Branding and Public Diplomacy,2014

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