Co-creation and integrated resort experience in Croatia: The application of service-dominant logic
Author:
Publisher
Elsevier BV
Subject
Marketing,Strategy and Management,Business and International Management,Tourism, Leisure and Hospitality Management
Reference74 articles.
1. Antecedents and consequences of customer brand engagement in integrated resorts;Ahn;International Journal of Hospitality Management,2018
2. Integrated resort: A review of research and directions for future study;Ahn;International Journal of Hospitality Management,2018
3. The structural effects of affective and cognitive elaboration in formation of customer–brand relationship;Ahn;Service Industries Journal,2020
4. The effect of dynamic integrated resort experience on Croatian customer behavior;Ahn;Journal of Travel & Tourism Marketing,2019
5. Brand experiential value for creating integrated resort customers' co-creation behavior;Ahn;International Journal of Hospitality Management,2019
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