Customer engagement through omnichannel retailing: The effects of channel integration quality-Reference-Cited by-同舟云学术

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Customer engagement through omnichannel retailing: The effects of channel integration quality

Published:2019-02 Issue: Volume:77 Page:90-101
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Lee Zach W.Y.^ORCID,Chan Tommy K.H.,Chong Alain Yee-Loong,Thadani Dimple R.

Publisher

Elsevier BV

Subject

Marketing

Reference88 articles.

1. Customer satisfaction and word of mouth;Anderson;Journal of Service Research,1998

2. Channel capabilities, product characteristics, and the impacts of mobile channel introduction;Bang;Journal of Management Information Systems,2013

3. Customer engagement and the operational efficiency of wine retail stores;Barth;International Journal of Wine Business Research,2007

4. Showrooms and information provision in omni-channel retail;Bell;Production and Operations Management,2015

5. How to win in an omnichannel world;Bell;MIT Sloan Management Review,2014

Cited by 227 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Determinants of continuous usage intention of branded apps in omni-channel retail environment: Comparison between experience-oriented and transaction-oriented apps;Data Science and Management;2024-09

2. The interplay between multichannel integration quality, service convenience, service experience, multichannel perceived value and e-WoM;International Journal of Quality & Reliability Management;2024-08-28

3. From digital touchpoints to digital journeys: How shopping mindsets influence appraisal of omnichannel journeys;International Journal of Information Management;2024-08

4. From engagement to retention: Unveiling factors driving user engagement and continued usage of mobile trading apps;Decision Support Systems;2024-08

5. Amplifying commitment and word-of-mouth in fashion retailing through omni-channel experiences;International Journal of Retail & Distribution Management;2024-07-12

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