Author:
Corsaro Daniela,Snehota Ivan
Reference57 articles.
1. Customer value assessment in business markets;Anderson;Journal of Business to Business Marketing,1993
2. Business marketing: Understanding what customers value;Anderson;Harvard Business Review,1998
3. Measuring intangible value in business to business buyer–seller relationships: An intellectual capital perspective;Baxter;Industrial Marketing Management,2004
4. Empirical study of relationship value in industrial services;Barry;Journal of Business & Industrial Marketing,2008
5. A longitudinal study of customers' desired value change in business-to-business markets;Beverland;Industrial Marketing Management,2003
Cited by
105 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献