Does salesperson bricolage matter in fostering service-sales ambidexterity in B2B markets? A perspective through the sales management control system-Reference-Cited by-同舟云学术

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Does salesperson bricolage matter in fostering service-sales ambidexterity in B2B markets? A perspective through the sales management control system

Published:2024-08 Issue: Volume:121 Page:115-130
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Ahmad Bilal,Yuan Jingbo,Ashfaq Muhammad,Shahzad Khuram,Zhang Tianyuan

Funder

Ministry of Education of the People's Republic of China Humanities and Social Sciences Youth Foundation

Shenzhen University

Ministry of Education of the People's Republic of China

National Natural Science Foundation of China

Publisher

Elsevier BV

Reference88 articles.

1. Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving process;Aarikka-Stenroos;Industrial Marketing Management,2012

2. Salesperson ambidexterity and customer satisfaction: Examining the role of customer demandingness, adaptive selling, and role conflict;Agnihotri;Journal of Personal Selling and Sales Management,2017

3. It’s a matter of congruence: How interpersonal identification between sales managers and salespersons shapes sales success;Ahearne;Journal of the Academy of Marketing Science,2013

4. Does service-sales ambidexterity matter in business-to-business service recovery? A perspective through salesforce control system;Ahmad;Industrial Marketing Management,2022

5. Does service-sales ambidexterity matter in business-to-business service recovery? A perspective through salesforce control system;Ahmad;Industrial Marketing Management,2022

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