The framework of a global company: A conceptualization and preliminary validation
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference25 articles.
1. Tap your subsidiaries for global reach;Bartlett;Harvard Business Review,1986
2. Structural and competitive determinants of a global integration strategy;Birkinshaw;Strategic Management Journal,1995
3. Going global: Using information technology to advance the competitiveness of the virtual transnational organization;Boudreau;Academy of Management Executive,1998
4. Marketing strategy–performance relationship: An investigation of the empirical link in export market ventures;Cavusgil;Journal of Marketing,1994
5. Global transfer of critical capabilities;Conn;Business Horizons,1997
Cited by 32 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. From Regional to Global or Be Acquired! Strategy Development of Members of the Heavy-Duty Truck Industry;2024
2. Marketing and globalization: Relevance, trends and future research;Recherche et Applications en Marketing (English Edition);2021-07-29
3. Marketing et globalisation : enjeux, tendances et développements;Recherche et Applications en Marketing (French Edition);2021-05-21
4. Preparedness for ASEAN Economic Community (AEC): a case study of Malaysian SME manufacturing sector;Journal of Asia Business Studies;2019-07-08
5. Ambidexterity as a dynamic capability in the globalization of the multinational business enterprise (MBE): Case studies of AB Volvo and IKEA;International Business Review;2017-02
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3