How to write up case-study methodology sections

Author:

Lindgreen Adam,Di Benedetto C. Anthony,Beverland Michael B.

Publisher

Elsevier BV

Subject

Marketing

Reference25 articles.

1. Reflexive methodology;Alvesson,2000

2. What makes a good case study? A positivist review of qualitative case research published in industrial marketing management, 1971–2006;Beverland;Industrial Marketing Management,2010

3. A realist theory of science;Bhaskar,1978

4. The possibility of naturalism: A philosophical critique of the contemporary human sciences;Bhaskar,1979

5. Approaches to social enquiry;Blaikie,1993

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