Social media-related tensions on business-to-business markets – Evidence from China
Author:
Funder
National Natural Science Foundation of China
Publisher
Elsevier BV
Subject
Marketing
Reference107 articles.
1. Using actors’ perceptions of network roles and positions to understand network dynamics;Abrahamsen;Industrial Marketing Management,2012
2. Social media: Influencing customer satisfaction in B2B sales;Agnihotri;Industrial Marketing Management,2016
3. Examining the effect of salesperson service behavior in a competitive context;Ahearne;Journal of the Academy of Marketing Science,2007
4. Operations manager turnover and inventory fluctuations;Alfaro;International Journal of Production Economics,2013
5. The use of social media for knowledge acquisition and dissemination in B2B companies: An empirical study of Finnish technology industries;Ammirato;Knowledge Management Research & Practice,2019
Cited by 13 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Integrating CSR and Business Strategy into Social Innovation: Insights from Taiwan’s Cultural and Creative Industries;Journal of Business-to-Business Marketing;2024-09-02
2. Social media platforms use in startups’ international marketing strategies: a multiple case study;International Marketing Review;2024-07-30
3. Strategic use of social media in new product development in B2B firms: The role of absorptive capacity;Industrial Marketing Management;2024-07
4. B2B social media use as a double-edged sword on trust: a social presence theory perspective;Industrial Management & Data Systems;2024-04-16
5. All that glitters is not gold: exploring social selling through the eyes of B2B customers;Journal of Business & Industrial Marketing;2024-01-22
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3