Evaluating new product ideas….systematically-Reference-Cited by-同舟云学术

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Evaluating new product ideas….systematically

Published:1982-02 Issue:3 Volume:1 Page:191-202
ISSN:0166-4972
Container-title:Technovation
language:en
Short-container-title:Technovation

Author:

Udell Gerald G.,Baker Kenneth G.

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,General Engineering

Reference15 articles.

1. Exploit the product life cycle;Levitt;Harvard Business Review,1965

2. Market share and the product life cycle;Catry;Journal of Marketing,1974

3. Marketing Analysis and Decision Making;Marcus,1979

4. Why do most new products fail?;Angelus;Advertising Age,1969

5. New product pressures;Hopkins,1971

Cited by 3 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Research on Product Innovation Intention Analysis System Model Based on Computational Thinking;Mathematical Problems in Engineering;2022-07-22

2. A Dynamic Intelligent Recommendation Method Based on the Analytical ER Rule for Evaluating Product Ideas in Large-Scale Group Decision-Making;Group Decision and Negotiation;2020-07-14

3. Implating new industrial product ideas into operating companies;Technovation;1987-12

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