DESIGNOR: A decision support procedure for industrial product design-Reference-Cited by-同舟云学术

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DESIGNOR: A decision support procedure for industrial product design

Published:1982-06 Issue:2 Volume:10 Page:185-197
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Choffray Jean-Marie,Lilien Gary L.

Publisher

Elsevier BV

Subject

Marketing

Reference14 articles.

1. Cluster Analysis for Applications;Anderberg,1973

2. DESIGNOR: Decision Support for Industrial Product Design;Choffray;Sloan School of Management Working Paper,1979

3. Market Planning for New Industrial Products;Choffray,1980

4. Industrial Buyers' Choice Strategies: A Protocol Analysis;Crow;J. Marketing Res.,1980

5. Trade-Off Analysis for Industrial Product Strategy Decisions;Freehill,1979

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