More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience

Author:

Pappas AlecORCID,Fumagalli ElenaORCID,Rouziou MariaORCID,Bolander WillyORCID

Publisher

Elsevier BV

Subject

Marketing

Reference95 articles.

1. Investigating Firm Level Drivers of Salesperson Brand Identification;Allison;Journal of Business Research,2020

2. Salesperson Brand Attachment: A Job Demands-Resources Theory Perspective;Allison;Journal of Personal Selling & Sales Management,2016

3. How Whitney Wolfe Herd Turned a Vision of a Better Internet Into a Billion-Dollar Brand;Alter,2021

4. As AI Spreads, Experts Predict the Best and Worst Changes in Digital Life By 2035;Anderson,2023

5. The Role of Customer Orientation as a Moderator of the Job Demand–Burnout–Performance Relationship: a Surface-Level Trait Perspective;Babakus;Journal of Retailing,2009

Cited by 1 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Re-imagining the physical store;Journal of Retailing;2023-12

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