Effects of Store Characteristics and In-Store Emotional Experiences on Store Attitude-Reference-Cited by-同舟云学术

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Effects of Store Characteristics and In-Store Emotional Experiences on Store Attitude

Published:1998-07 Issue:3 Volume:42 Page:253-263
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Yoo Changjo,Park Jonghee,MacInnis Deborah J.

Publisher

Elsevier BV

Subject

Marketing

Reference42 articles.

1. Market-Oriented Ethnography;Arnold;Journal of Marketing Research,1994

2. Affective Responses Mediating Acceptance of Advertising;Batra;Journal of Consumer Research,1986

3. Determinant Attributes of Store Patronage;Bearden;Journal of Retailing,1977

4. Evaluating Service Encounters;Bitner;Journal of Marketing,1990

5. Servicescapes;Bitner;Journal of Marketing,1992

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