1. A New Method for Testing Pricing Decisions;Abrams;Journal of Marketing,1964
2. Consumer Perception of Price as an Indicator of Product Quality;Bedeian;MSU Business Topics,1971
3. Price as an Indicator of Quality;Gabor;Economica,1966
4. Price Sensitivity of the Consumer;Gabor;Journal of Advertising Research,1964
5. The Pricing of New Products;Gabor;Scientific Business,1965