The effects of non-fungible token platform affordances on customer loyalty: A Buyer–Creator duality perspective

Author:

Lee Crystal T.,Shen Yung-ChengORCID,Li Zimo,Xie Hong-Hao

Funder

Guangdong Shantou University

Ministry of Education

National Natural Science Foundation of China-Guangdong Joint Fund

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference96 articles.

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3. Accepting financial transactions using blockchain technology and cryptocurrency: A customer perspective approach;Albayati;Technology in Society,2020

4. The new creator economy: A guide on Web3 creator platforms;Antler,2022

5. Enhancing self-efficacy for career development in Facebook;Argyris;Computers in Human Behavior,2016

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