Differentiation of online text-based advertising and the effect on users’ click behavior-Reference-Cited by-同舟云学术

Differentiation of online text-based advertising and the effect on users’ click behavior

Published:2015-09 Issue: Volume:50 Page:535-543
ISSN:0747-5632
Container-title:Computers in Human Behavior
language:en
Short-container-title:Computers in Human Behavior

Author:

Jacques Jason T.,Perry Mark,Kristensson Per Ola

Funder

Engineering and Physical Sciences Research Council

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference21 articles.

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3. Castro, D. (2012, September 27). Why ITIF Rejects Your “Do Not Track” Request. Retrieved from .

4. The economics of the online advertising industry;Evans;Review of Network Economics,2008

5. Fallows, D. (2005). Search Engine Users. Pew Internet & American Life Project. Retrieved from .

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