Exploring interaction differences in Microblogging Word of Mouth between entrepreneurial and conventional service providers

Author:

Aroean Lukman,Dousios Dimitrios,Michaelidou Nina

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference97 articles.

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4. The multi-layered nature of the internet-based democratization of brand management;Asmussen;Journal of Business Research,2013

5. Entrepreneurial orientation of SMEs, product innovativeness, and performance;Avlonitis;Journal of Business Research,2007

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