Trends in Urological Direct-to-Consumer Advertising during Prime-Time Television News Programs

Author:

Koo Kevin1,Yap Ronald L.2

Affiliation:

1. Dartmouth-Hitchcock Medical Center, Lebanon, New Hampshire

2. Concord Hospital Center for Urologic Care, Concord, New Hampshire

Publisher

Ovid Technologies (Wolters Kluwer Health)

Subject

Urology

Reference31 articles.

1. Direct-to-consumer prescription drug advertising: trends, impact, and implications;Wilkes;Health Aff (Millwood),2000

2. A decade of direct-to-consumer advertising of prescription drugs;Donohue;N Engl J Med,2007

3. Arnold M: Direct-to-consumer report: DTC drain. Available at http://www.mmm-online.com/features/direct-to-consumer-report-dtc-drain/article/285718/. Accessed September 14, 2015.

4. The impact of direct-to-consumer television and magazine advertising on antidepressant use;Avery;J Health Econ,2012

5. Influence of patients' requests for direct-to-consumer advertised antidepressants: a randomized controlled trial;Kravitz;JAMA,2005

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