A call for reconfiguring evaluation models, pedagogy, and practice: Beyond reporting media-centric outputs and fake impact scores

Author:

Macnamara Jim

Publisher

Elsevier BV

Subject

Marketing,Organizational Behavior and Human Resource Management,Communication

Reference112 articles.

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2. AMEC (Association for Measurement and Evaluation of Communication). (2022). ‘Say no to AVEs’. 〈https://amecorg.com/2017/09/say-no-to-aves〉.

3. AMEC (Association for Measurement and Evaluation of Communication). (2023). AMEC integrated evaluation framework. 〈https://amecorg.com/amecframework/framework/interactive-framework〉 (Original work published 2015).

4. Australian Research Council. (2023). Research impact principles and framework. 〈https://www.arc.gov.au/about-arc/strategies/research-impact-principles-and-framework〉.

5. Corporate Communication as a discipline: Toward a definition;Argenti;Management Communication Quarterly,1996

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