A Study on the Influence of Temporal Landmarks on Consumers’ Experiential Decision-Making Style and Hedonic Consumption Preference-Reference-Cited by-同舟云学术

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A Study on the Influence of Temporal Landmarks on Consumers’ Experiential Decision-Making Style and Hedonic Consumption Preference

Published:2024 Issue:03 Volume:14 Page:58-69
ISSN:2160-7362
Container-title:Modern Marketing
language:
Short-container-title:MOM

Author:

石博群

Publisher

Hans Publishers

Reference28 articles.

1. 姜楠. 感性选择: 互联网群体传播中的主体关系建构[J]. 现代传播(中国传媒大学学报), 2021, 43(1): 66-73.

2. Heart and Mind in Conflict: the Interplay of Affect and Cognition in Consumer Decision Making

3. A hot/cool-system analysis of delay of gratification: Dynamics of willpower.

4. Conway, M.A. (1990) Autobiographical Memory: An Introduction. Open University Press.

5. Memory markers: How consumers recall the duration of experiences

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