INTERNET OF THINGS-ENABLED TOURISM ECONOMIC DATA ANALYSIS AND SUPPLY CHAIN MODELING

Abstract

The purpose is to cut the costs of Supply Chain enterprises in Ice-Snow Tourism (IST) and improve the intelligence and automation of Supply Chain Management (SCM). First, the spatial-temporal characteristics of economic data of the IST Supply Chain are analyzed based on the Internet of Things (IoT). Second, the annual Online Public Attention (OPA) data to IST in domestic cities and regions are collected. The quarterly concentration index and Gini coefficient are used to analyze their spatial and temporal characteristics. Then, the weighted fusion algorithm used for the Supply Chain scenario modeling is improved to solve data redundancy and improve information accuracy. Finally, the framework of the IST-oriented Supply Chain scenario ontology model is proposed. The experimental results show that Internet users give much attention to IST from 2011 to 2021. OPA to IST increased first and decreased and peaked in 2016. The final fusion value of the proposed data fusion algorithm is 20.0221, and that of the adaptive Weighted Average Method (WAM) is 20.0724. Thus, the proposed algorithm outperforms the adaptive WAM. The traditional scenario-based ontology model takes people as the center. In contrast, the Supply Chain scenario-based ontology model centers around product state and scenario. Therefore, the proposed Supply Chain scenario-based ontology model is entirely new. The proposed scenariobased ontology model using polymorphic IoT lays the foundation for developing an intelligent and automatic SCM. It has great practical significance in realizing efficient tourism industry management and SCM.