An Empirical Study of the Relationship of Organizational Improvisation to Market Orientation

Author:

Johnson Peter

Publisher

Elsevier BV

Reference161 articles.

1. New Product Development in Turbulent Environments: Impact of Improvisation and Unlearning on New Product Performance;Ali E Akgun;Journal of Engineering and Technology Management,2007

2. Real-Time Economic Analysis and Policy Development During the BP Deepwater Horizon Oil Spill;J E Aldy;Vanderbilt Law Review,2011

3. Market Orientation and Internationalization in Small and Medium-Sized Enterprises;Julia M Armario;Journal of Small Business Management,2008

4. Improvising Firms: Bricolage, Account Giving and Improvisational Competencies in the Founding Process;Ted Baker;Research Policy,2003

5. Learning Orientation, Market Orientation, and innovation: Integrating and Extending Models of Organizational Performance;William E Baker;Journal of Market-Focused Management,1999

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