Gradual Behaviour Change Towards Meat Reduction Revisited: Applying the Decisional Balance Scale in a Dutch Study
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Publisher
Elsevier BV
Reference74 articles.
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2. Tipping the next customer on the shoulder? A segmentation study and discussion of targeted marketing to further plant-rich dietary transition;J Aschemann-Witzel;Cleaner and Responsible Consumption,2023
3. Going through changes: A longitudinal study of meat reduction over time in the UK;C Bryant;Food Quality and Preference,2023
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