Theorising the CSR-Identity Construct-Reference-Cited by-同舟云学术

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Theorising the CSR-Identity Construct

Published:2008 Issue: Volume: Page:
ISSN:1556-5068
Container-title:SSRN Electronic Journal
language:en
Short-container-title:SSRN Journal

Author:

Otubanjo, PhD Olutayo,Amaeshi Kenneth M.,Melewar T. C.,Cornelius Nelarine

Publisher

Elsevier BV

Reference116 articles.

1. The Nature and Management of Ethical Corporate Identity: A Commentary on Corporate Identity, Corporate Social Responsibility and Ethics;J M T Balmer;Journal of Business Ethics,2007

2. Corporate Branding and Connoisseurship;J M T Balmer;Journal of General Management,1995

3. Corporate Identity, Corporate Branding, and Corporate Marketing: Seeing Through the Fog;J M T Balmer;European Journal of Marketing,2001

4. Evolving Sustainably: A Longitudinal Study of Corporate Sustainable Development;P Bansal;Strategic Management Journal,2005

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