Impact of Music and Colour on Customers’ Emotional States: An Experimental Study of Online Store-Reference-Cited by-同舟云学术

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Impact of Music and Colour on Customers’ Emotional States: An Experimental Study of Online Store

Published:2020-05-01 Issue:1 Volume:10 Page:
ISSN:1178-8933
Container-title:Asian Journal of Business Research
language:
Short-container-title:AJBR

Author:

Anwar Aizza, ,Waqas Ali,Zain Hafiz Muhammad,Kee Daisy Mui Hung, , ,

Publisher

Asia Business Research Group

Cited by 18 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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2. Allurement of Augmented Reality on Behavioral Intention: Delineating the Role of Visual Appeal and Arousal Using Information System Success Model;Review of Marketing Science;2024-07-29

3. Visual effect of air pollution on the need for arousal and variety-seeking behavior;Frontiers in Psychology;2024-05-23

4. Predicción del comportamiento de compra online: una aplicación del modelo S-O-R;Retos;2024-03-26

5. The Effect of Orange Color Usage on the Brand Element of the Attributes of Shopee Food Driver Partners Towards Brand Personality;Procedia Computer Science;2024

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