Using Web 2.0 Social Computing Technologies to Enhance the Use of Information Systems in Organizations

Abstract

In the perspective of managing the Intellectual Capital (IC), the user friendliness of User Generated Content (UGC) tools may be preferred over the Information Systems platforms offered in the majority of organizations. Based on a review of literature and actual practices, this chapter focuses on aspects related to user practices of social networks and web tools that could be useful for corporate platforms; its aim is to improve the use of corporate platforms by informing both the research academy and managers about effective practices. Case studies are presented to understand how UGC can be used to implement new ways of sharing information and communicating more efficiently in organizations. Knowledge and IC management systems for teaching and learning are presented, in order to better assess whether or not this technology is effective to support knowledge creation and sharing in an academic and business setting.