Affiliation:
1. University of Utah, USA
Abstract
This chapter focuses on the cognitive and affective factors that may influence learners' performance in visual learning. Both cognitive and affective factors were identified with cognitive factors aiming to reduce cognitive load, making meaningful learning through schema connection and activation. The affective factors focused on meeting the psychological and self-fulfillment needs in visual learning. Discussions were made on the implications of the chapter in terms of supporting professionals and educators in their design of effective visual learning in education.
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