Creating a Knowledge Supply Chain for e-Tourism Curriculum Design

Author:

Jing Fu1,Chakpitak Nopasit2,Goldsmith Paul3,Sureephong Pradorn4,Kunarucks Taksina5

Affiliation:

1. College of Art, Media and Technology, Chiang Mai University, Chiang Mai, Thailand

2. President Office, Chiang Mai University, Chiang Mai, Thailand

3. College of Arts, Media and Technology, Chiang Mai University, Chiang Mai, Thailand

4. Knowledge Innovation Center, College of Arts, Media and Technology, Chiang Mai University, Chiang Mai, Thailand

5. Faculty of Humanities, Chiang Mai University, Chiang Mai, Thailand

Abstract

Higher education, as one of the most important knowledge providers and service suppliers to the society, is obliged to produce qualified intellectual products through the process of knowledge transfer and creation, which depends largely on the quality of knowledge and the way it is delivered within a curriculum. This research takes e-tourism, a relatively new discipline, as a case study, highlighting a knowledge supply chain is the potential solution to leverage the understanding of tourism industry needs and tourism curriculum provision. The paper begins with a competency gap analysis between knowledge demand and supply. It then applies the Supply Chain Operations Reference (SCOR) model to analyze the “as-is” situation of the present knowledge flow in curriculum design, and finally proposes a “to-be” conceptual framework by integrating tools and methods of knowledge management and supply chain management in a knowledge supply chain (KSC). This demonstrates that a KSC can help in achieving e-tourism requirements of higher education stakeholders at both industrial and academic levels.

Publisher

IGI Global

Subject

Management of Technology and Innovation,Computer Science Applications,Management Information Systems

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1. Role of Business Tourism in Knowledge Economies;Advances in Hospitality, Tourism, and the Services Industry;2024-04-03

2. Práticas Gerenciais em Operações e Cadeia de Suprimentos Turísticos Durante a Crise Pandêmica no Brasil:;Revista Rosa dos Ventos - Turismo e Hospitalidade;2022-10-07

3. Tourism, knowledge management and its processes;Revista Brasileira de Pesquisa em Turismo;2022-01-11

4. Turismo e gestão do conhecimento: uma revisão integrativa da literatura;PASOS. Revista de Turismo y Patrimonio Cultural;2022

5. Management and Leadership for Digital Transformation in Tourism;Handbook of e-Tourism;2022

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