Psychological Determinants of the Performance of Newly Created Companies

Abstract

The support of novice entrepreneurs is for the improvement of the performance of newly created companies. However, many companies, despite their support, go bankrupt. Faced with the scarcity of previous studies on this subject, focusing on the issue of the performance of newly created companies from the perspective of support is central. Hence, the purpose of this article is to study the nature of the effect of the influence of psychological determinants of the success of the entrepreneur-coach relationship on the performance of newly created companies. The empirical field is made up of novice Tunisian entrepreneurs. The authors followed a quantitative methodology by collecting data from 350 novice entrepreneurs. The results of the study show that trust, the existence of the psychological contract, and the entrepreneur's commitment determine the performance of newly created businesses via the success of the entrepreneur-coach relationship.