Fashion innovativeness and self‐concept: a replication
Author:
Publisher
Emerald
Subject
Management of Technology and Innovation,Marketing
Reference25 articles.
1. Market Segmentation: Group versus Individual Behavior
2. Possessions and the Extended Self
3. Apparel Selection Criteria Related to Female Consumers' Lifestyle
4. Consumer Behaviour towards Fashion
5. Opinion Leaders and Opinion Seekers: Two New Measurement Scales
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