Author:
Bass Frank M.,Tigert Douglas J.,Lonsdale Ronald T.
Subject
Marketing,Economics and Econometrics,Business and International Management
Cited by
125 articles.
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1. Exploring Market Segmentation for Autonomous Ferries;Journal of Marine Science and Technology;2024-01-01
2. Religious influences in unrestrained consumer behaviour;Journal of Retailing and Consumer Services;2021-01
3. Engaging visitors of science festivals using augmented reality: asymmetrical modelling;International Journal of Contemporary Hospitality Management;2020-01-27
4. Segmentation, Incentives, and Privacy;Mathematics of Operations Research;2018-11
5. Product Category vs Demographics;International Journal of E-Adoption;2018-07