Making sense of the market-Reference-Cited by-同舟云学术

Making sense of the market

Published:2007-03-06 Issue:1 Volume:11 Page:106-121
ISSN:1361-2026
Container-title:Journal of Fashion Marketing and Management: An International Journal
language:en
Short-container-title:Jnl of Fashion Mrkting and Mgt

Author:

Karpova Elena,Nelson‐Hodges Nancy,Tullar William

Publisher

Emerald

Subject

Marketing,Business and International Management

Reference26 articles.

1. Remaking Moscow: New Places, New Selves

2. Belton, C. (2002), “To Russia with love: the multinationals' song. The country's becoming the darling of consumer giants”, Business Week, 16 September, p. 44.

3. Business Eastern Europe (1998), “Teen dreams”, Business Eastern Europe, 3 August, p. 1.

4. Business Eastern Europe (2003), “A new breed”, Business Eastern Europe, March, pp. 11‐12.

5. "Paradigms Lost": On Theory and Method in Research in Marketing

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1. Non-economic determinants of the behavior of the Kaliningrad oblast residents on the Polish border market;Przegląd Wschodnioeuropejski;2022-06-27

2. Hashtag Vogue: A content analysis of the differences between regional Vogue Instagram accounts;Fashion, Style & Popular Culture;2020-03-01

3. Modeling the role of consumer xenocentrism in impacting preferences for domestic and foreign brands: A mediation analysis;Journal of Business Research;2019-11

4. Generation Y consumers’ buying behaviour in fashion apparel industry: a moderation analysis;Journal of Fashion Marketing and Management: An International Journal;2017-09-11

5. Extreme luxury fashion: business model and internationalization process;International Marketing Review;2017-05-08