Author:
Valsamakis Vassilios P.,Sprague Linda G.
Subject
Management of Technology and Innovation,Strategy and Management,General Decision Sciences
Reference37 articles.
1. Anderson, J. and Narus, J. (1995), “Capturing the value of supplementary services”,Harvard Business Review, January‐February, pp. 75‐85.
2. Growth and performance contrasts between ‘types’ of small firms
3. Chase, R.B. and Garvin, D.A. (1989), “The service factory”,Harvard Business Review, July‐August, pp. 61‐9.
4. Evolving "New Marketing" Philosophies By Merging Existing Concepts: Application Of Process Within Small High-Technology Firms
5. Meet today's buying influences with value selling
Cited by
27 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献