Author:
Hawrysh Brian Mark,Lynne Zaichkowsky Judith
Abstract
Recent studies in Japanese and American negotiating styles are
reviewed, and it is found that bargaining behaviours are affected by
culture from the beginning of the negotiation process. These differences
can be viewed as a set of styles, habits, skills and expectations that
might be understood through ethnographic analysis. Once the bases for
the differences in negotiation styles are understood, negotiating across
cultures may be a more efficient process.
Subject
Marketing,Business and International Management
Cited by
31 articles.
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