Are HMO physicians more price sensitive in prescribing brand‐name drugs?-Reference-Cited by-同舟云学术

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Are HMO physicians more price sensitive in prescribing brand‐name drugs?

Published:2009-09-04 Issue:3 Volume:3 Page:184-209
ISSN:1750-6123
Container-title:International Journal of Pharmaceutical and Healthcare Marketing
language:en
Short-container-title:Intl J of Pharm & Health Mrkt

Author:

Rice Jennifer L.

Publisher

Emerald

Subject

Marketing,Health Policy

Reference16 articles.

1. DEMAND FOR MEDICAL CARE BY THE ELDERLY: A FINITE MIXTURE APPROACH

2. The structure of demand for health care: latent class versus two-part models

3. Characteristics of Demand for Pharmaceutical Products: An Examination of Four Cephalosporins

4. Promotion of Prescription Drugs and Its Impact on Physicians' Choice Behavior

5. The Importance of the Physician in the Generic versus Trade-Name Prescription Decision

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Marketing dimensions in the prescription pharmaceutical industry: a systematic literature review;Journal of Strategic Marketing;2014-07-03

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