Global consumer innovativeness and consumer electronic product adoption
Author:
Publisher
Emerald
Reference58 articles.
1. A New Product Growth for Model Consumer Durables
2. Reconceptualization of price mavenism: do Chinese consumers get a glow when they know?
3. The influences of consumer innovativeness and consumer evaluation attributes in the purchase of fashionable ethnic wear in India
4. The Incumbent's Curse? Incumbency, Size, and Radical Product Innovation
5. Adoption of Internet shopping: the role of consumer innovativeness
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