Fashion collaboration or collision?
Author:
Publisher
Emerald
Subject
Marketing,Business and International Management
Reference51 articles.
1. Measuring Brand Equity Across Products and Markets
2. Consumer Evaluations of Brand Extensions
3. Dimensions of Brand Personality
4. Fashion innovativeness, fashion diffusion and brand sensitivity among adolescents
5. Self-Validation of Cognitive Responses to Advertisements
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1. Product development, fashion buying and merchandising;Textile Progress;2022-10-02
2. Joint promotion of cross-market retailers: models and analysis;International Journal of Production Research;2021-05-19
3. POP-UP STORES: EXPERIÊNCIA QUE INFLUENCIA O DESEJO DE COMPRA MOMENTÂNEO DOS CONSUMIDORES;Revista Eletrônica de Estratégia & Negócios;2021-01-22
4. Brand and retailer co-branding;Journal of Fashion Marketing and Management: An International Journal;2020-03-13
5. Marketing simbiótico. Una aproximación al concepto desde una revisión teórica;Semestre Económico;2019-10-01
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